Do You Miss Atelier Cologne?

It’s been three years since Atelier Cologne disappeared from most markets. At first, I thought they had only withdrawn from the US and Canada, but it seems that, aside from old stock at various discounters, their presence is now limited to online sales in Europe and about ten brick-and-mortar stores in Asia. So while some of us still have bottles to enjoy, for many perfumistas, it’s become just another name in perfume history – and for the next generation of perfume enthusiasts, it probably won’t even be that. Atelier Cologne’s fresh yet long-lasting citrus compositions were fun, but they weren’t groundbreaking, aside from introducing eau de parfum concentrations while still calling them colognes (or cologne absolue).

Saturday Question #256:

Were you a fan of the brand while it was around? Do you have any of their perfumes in your collection? Will you miss any of them when they are gone completely?

My Answer

Atelier Cologne was one of my favorite brands. I can’t believe that I published my Brand Appreciation post about them almost 10 years ago! I still have some perfumes left, and I’m not sure I’ll use them up before they spoil. The only perfume that I will actually miss when I don’t have it any more is my most favorite perfume from the brand – Clementine California. Not only I enjoy how it smells on my skin, but also because of the “photo shoot” for that post, it reminds me of Rusty (he had such an angelic look on those photos!). Now I need to negotiate with myself that I do not need a backup bottle. Or do I?

Still, I’m sad about the brand’s fate. I still don’t understand why large companies do what they do buying good brands and destroying them. There were some talks about Atelier Cologne coming back “rebranded” – whatever it means and for whatever reason the parent company thinks it might be better/easier to do that than keeping the brand present on the market without a 3-year hiatus. If it happens, I will try them. I saw that Atelier Cologne released this year Mandarine Fauve, a fruity chypre with the notes citrus, green mandarin, fir and patchouli. Notes sound like something that I might like, but so far I liked just a single creation of Maurice Roucel, who is a nose behind this composition. But I will try it if I ever get a chance.

How about you?

Do You Miss Atelier Cologne? – Undina’s Looking Glass