Aveda Ritual Bloom ~ new perfume :: Now Smell This
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Aveda has launched Ritual Bloom, a new limited edition fragrance for Holiday 2026. The fragrance marks 30 years of the brand’s partnership with the Yawanawá People of the Amazon Rainforest.
More love, more connection, more meaning. More giving. This season, our limited-edition collection brings more to body, mind, and the holiday spirit. This holiday-exclusive Pure-Fume™ aroma was co-created and inspired by the ceremonies and plant medicines of the Yawanawá. Every use brings ritual and presence to their everyday (or yours).
Grounding Ritual Bloom aroma with eucalyptus, passionflower, white lotus, and other pure flower and plant essences.
Aveda Ritual Bloom is $69 for 50 ml.
(via aveda)