Byredo 00:00 ~ new fragrance :: Now Smell This

Niche line Byredo has launched 00:00, a new unisex fragrance. 00:00 is exclusive to mainland China, Hong Kong, Macau and Taiwan. 

00:00 was developed by perfumer Fanny Bal, and was inspired by the transition from day to night and the concept of reset and restart. The notes include bergamot, rosemary, moss, gardenia, Akigalawood, Georgywood and white musk. 

Byredo 00:00 is available in 50 and 100 ml Eau de Parfum.

(via jingdaily, popbee)

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